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Involvement in your communities helps position yourself as someone who is understanding of the local area, which then boosts trust and favorability among residents and prospective buyers. In this article, we’ll explore some ways that you can become a leader in your community, boost your great reputation, and therefore, attract loyal clients.

As an agent, earning the trust and respect of your clients is extremely important. With a saturation of real estate agents today, your personality and rapport are what sets you apart. Successful agents, aside from being a professional in their field, are also experts in marketing. This involves engaging the communities in which they serve and making a positive impact. 

Find opportunities to give

Research some local charity organizations and find one that resonates with you and your values. Reach out to them and discover how you can partner with them. Maybe you donate your time or make a monetary donation at the end of each quarter. Not only will this help boost the well-being of your community, but this is also a great time to network with other like-minded people who may be in need of an agent. Reach even more people by volunteering with multiple organizations. This is a fantastic way to lead by example in your community. 

Embrace the community’s natural beauty

As a real estate agent, you know that looks matter. Curb appeal, backyards, and community spaces are big factors for families scoping out neighborhoods. Scope out areas in your community that could use some sprucing up, and take action! Can you turn a vacant lot into a community garden? Can you find a local artist to paint a mural on an old building? Beautiful communities boost the economy and attract homebuyers. 

Show up to events

A simple way to increase your community outreach is to attend events going on in your towns. Think farmer’s markets, festivals, and expos. Show your support for small, local businesses, introduce yourself to vendors and have a booth for event attendees to network with you. This doesn’t need to be super corporate, but rather, engaging. Have meaningful conversations, do a giveaway, or do anything creative that you’d like. This is a chance to smile, shake hands, and connect. Be yourself, you are already awesome!

Looking for more advice and expertise on ways to build a positive reputation as a real estate agent? Contact Kathleen today and chat! She is happy to help you on your real estate journey.

*Photo by Clark Tibbs on Unsplash

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